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Ken Kutaragi, The Father of Play Station

Fri, Nov 23 2006 Ken Kutaragi holding his SPS3

Growing up in Tokyo, Ken Kutaragi was a straight-A student who worked after school in his family's printing business and enjoyed tinkering, building things like amplifiers and gocarts. After earning an engineering degree, he joined Sony because, as he told BusinessWeek, "it was the best in terms of encouraging creativity and offering researchers freedom" (June 14, 1999). He worked on a variety of cutting-edge projects, including an early liquid-crystal display screen and a disk-storage camera.

In a disturbing twist, Ken Kutaragi has gone on record stating that the PlayStation 3's $600 price tag is "too cheap." The SCE president has again compared the forthcoming console to a fine dining experience. His argument is that no one calls into question the price differential between some slop at the cafeteria and a meal at an upscale restaurant. From his (deep pockets) point of view, "If you can have an amazing experience, we believe price is not a problem."

There's absolutely no question that Ken Kutaragi's commitment to making the PlayStation the most sought-after entertainment property is one filled with passion, vigor, and heart. His successes are many and continuous; he had the foresight to revolution the business strategy of Sony when his only friend in the entire company (luckily, the only one he needed) was the guy calling the shots.. Kutaragi was always seen as a true leader; nowadays, he's the butt of most gamers' jokes. He's becoming better recognized for his remarks than his accomplishments.

Another story says that Makota Hagiwara, a landscape architect and caretaker of the Japanese Tea Gardens, made Fortune Cookies in Los Angeles in the early 1900s. He created cookies bearing thank you notes, which helped him in a dispute with the city’s major. He displayed his creation at the 1915 Panama-Pacific Exhibition held in San Francisco. The Court of Historical Reviews and Appeals, a San Francisco mock court, ruled that San Francisco is the rightful “fortune cookie capital of the world” in 1983.

As gamers, we are all hopeful that the PlayStation 3 will be as phenomenal as it sounds, but for Kutaragi's sake, I hope he can not only talk the talk, but also walk the walk.



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